Supply and demand Study Guide
Study Guide
📖 Core Concepts
Supply & Demand Model – Determines the market‑clearing price where quantity supplied equals quantity demanded.
Market‑clearing price – The price at which the market “clears”; no excess supply or demand.
Economic equilibrium – The price‑quantity pair that satisfies both the supply and demand schedules.
Perfect competition – No single buyer or seller can affect the market price; each takes the price as given.
Supply curve – Shows quantities a firm will sell at each price; under perfect competition firms supply where price ≥ marginal cost.
Demand curve – Shows quantities buyers will purchase at each price; buyers purchase when marginal utility ≥ price.
Law of Demand – Higher price → lower quantity demanded (downward‑sloping curve).
Shifts vs. movements – Shifts = change in non‑price determinants; movements = change along a curve due to price change.
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📌 Must Remember
Equilibrium: Intersection of supply & demand curves → market‑clearing price & quantity.
Increase in demand → rightward shift → higher price and higher quantity.
Decrease in demand → leftward shift → lower price and lower quantity.
Increase in supply → rightward shift → lower price and higher quantity.
Decrease in supply → leftward shift → higher price and lower quantity.
Supply shift left = higher input costs → less supplied at every price.
Supply shift right = lower production costs → more supplied at every price.
Partial equilibrium isolates one market, holding all others constant.
Consumer surplus = willingness‑to‑pay – actual price.
Producer surplus = actual price – minimum acceptable price.
Deadweight loss = loss of total welfare when equilibrium is not achieved (e.g., taxes, price caps).
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🔄 Key Processes
Deriving Market Supply – Horizontally sum all individual firm supply curves at each price.
Deriving Market Demand – Vertically add all individual demand curves at each price.
Comparative Statics:
Identify which curve (supply or demand) shifts.
Determine direction of shift (right/left).
Draw new equilibrium; note changes in price & quantity.
Partial‑Equilibrium Policy Evaluation:
Introduce a tax/subsidy → shift supply or demand curve.
Re‑compute equilibrium → measure new price, quantity, and welfare changes (CS, PS, DWL).
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🔍 Key Comparisons
Supply shift vs. movement along supply
Shift: caused by input price, technology, expectations, number of firms.
Movement: caused by change in market price alone.
Demand shift vs. movement along demand
Shift: caused by income, tastes, prices of related goods, expectations, number of buyers, advertising.
Movement: caused solely by price change.
Veblen good vs. Giffen good (exceptions to law of demand)
Veblen: higher price ↑ desirability (status).
Giffen: inferior good where price rise ↑ quantity demanded because income effect dominates substitution effect.
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⚠️ Common Misunderstandings
“Supply curve always upward sloping.” – True only when marginal cost rises with output; a leftward shift due to higher input costs does not change the slope, only the position.
“Demand curve never shifts.” – Ignoring income, preferences, or related‑good price changes leads to missed shifts.
“Partial equilibrium gives full picture.” – It ignores spill‑over effects; results may be inaccurate for interconnected markets.
“Higher price always means higher revenue for sellers.” – Revenue depends on price elasticity; if demand is elastic, higher price can reduce total revenue.
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🧠 Mental Models / Intuition
“Water‑level model”: Imagine the market as a container; price is the water level. Supply adds water (quantity) from the left, demand drains water from the right. Equilibrium is the level where inflow = outflow.
“Shift‑vs‑Move” shortcut: If something other than price changes → shift the whole curve. If price changes → move along the existing curve.
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🚩 Exceptions & Edge Cases
Backward‑bending labor supply: At very high wages, workers may supply fewer hours (preference for leisure).
Perfectly inelastic supply (vertical) – Quantity supplied does not respond to price (e.g., fixed money supply).
Perfectly elastic supply (horizontal) – Firms can supply any amount at a given price (rare in reality).
Macroeconomic demand may violate law of demand – Aggregate demand can slope upward in some theoretical debates.
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📍 When to Use Which
Partial equilibrium – When analyzing a single market’s response to a tax, subsidy, or price control and cross‑market effects are negligible.
Aggregate demand‑aggregate supply (AD‑AS) – For macro‑level questions about total output, price level, or policy that affects the whole economy.
Linear functional form – Use for quick comparative‑static calculations; slope = ΔP/ΔQ.
Constant‑elasticity (isoelastic) form – Use when price elasticity is assumed constant across price ranges (log‑log specification).
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👀 Patterns to Recognize
Rightward demand shift + unchanged supply → price ↑ & quantity ↑ (common in income‑rise scenarios).
Leftward supply shift + unchanged demand → price ↑ & quantity ↓ (typical when input costs rise).
Tax on sellers → supply curve shifts upward by the tax amount → price to buyers rises, price to sellers falls, quantity falls → creates DWL.
Subsidy to buyers → demand curve shifts rightward by subsidy amount → price to sellers falls, price to buyers rises, quantity rises → reduces DWL (may create excess cost).
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🗂️ Exam Traps
Confusing a shift with a movement: Answer choices that attribute a price change to a “shift” when only the price moved along the curve are wrong.
Veblen/Giffen vs. normal goods: Distractors may label any upward‑sloping demand as “Veblen” without the status‑signal rationale.
Partial equilibrium vs. general equilibrium: Questions that ask for economy‑wide effects but only give a partial‑equilibrium diagram will be misleading.
Deadweight loss mis‑calculation: Choices that ignore the reduction in both consumer and producer surplus when a tax is imposed will overstate welfare.
Elasticity omission: Some items list “price ↑, quantity ↑” and claim it’s a demand increase; actually it could be a supply increase. Look at which curve moved.
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