Integrated marketing communications
1 study guide · 4 study decks
Study Guides
Study Decks
·
Flashcards
·
Quiz
·
Summary
Foundations of Integrated Marketing Communications
20 Cards · 5 quizzes · 10 topics
Integrated marketing communications - Communication Process Barriers and Persuasion
25 Cards · 7 quizzes · 12 topics
Integrated marketing communications - Channels Traditional Media and Touch Points
17 Cards · 15 quizzes · 10 topics
Integrated marketing communications - Measurement Evaluation and Effectiveness
10 Cards · 5 quizzes · 9 topics
